Out of Home isn’t just delivering impact for luxury brands, it’s delivering serious return. New econometrics data from Independent Marketing Sciences (IMS) shows that OOH achieves an average 12.8x ROI for luxury campaigns. That.
Latest Route Media News
Route Media’s out-of-home (OOH) network has been a pivotal part of the growth strategy for Snap Fitness South Wales in a competitive industry across Wales. Unlike traditional advertising mediums...
Route Media is proud to announce the installation of our newest D48, a stone’s throw away from the iconic Wrexham Racecourse Stadium. This state-of-the-art display offers a dynamic and engaging...
Out-of-home (OOH) advertising is a powerful tool for increasing Return on Investment (ROI) for businesses. Understanding the basics of OOH advertising is crucial to maximising its effectiveness. OOH...
Out of home advertising has long been a powerful tool for reaching a diverse audience in various locations. When it comes to targeting commuters and tourists, advertising across rail networks presents...
Following a historic year for the senior international teams and their clubs, Hockey Wales aims to continue to promote diversity and tackle inequality by increasing opportunities for young people. The...
Dragon Signs, Route Media, Colour Studios, and Sportin Wales are all now part of Dragon Group. Employing 80 people at its Cardiff HQ and Colour Studios’ existing base in Radstock, Bath – the Group...
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2020 took a different route. For many, it has been the year of adaptation. Whether it be adapting to...
Out of Home Makes a Comeback With people confined to their homes, lockdowns and restrictions have...
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