Overview
out-of-home advertising across UK
Every location in the Route Media network is supported by a detailed specification sheet, giving advertisers complete clarity on the out-of-home (OOH) advertising formats available in each area. These tech packs are built to support smarter media planning, providing essential information on digital screens, static billboards, roadside formats, retail displays, rail advertising and large-format OOH inventory across Wales and Northern Ireland.
Each specification sheet includes precise screen dimensions, orientation, resolution, illumination levels, loop lengths, dwell times and estimated weekly reach, ensuring your creative is optimised for every environment. From Digital 6-Sheets and 48-Sheets to large-format roadside, retail and transport hubs, you can quickly assess which formats best suit your campaign objectives, audience and budget.
Whether you’re launching a single-site activation or building a multi-location OOH campaign across Cardiff, Swansea, Newport, the Valleys, North Wales and Belfast, our specification sheets make it easy to compare inventory, align creative, and deploy high-impact outdoor advertising with confidence. It’s a streamlined, data-led approach that transforms planning into performance and ensures your brand achieves maximum visibility, reach and ROI.
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