ADVERTISE IN CARDIFF

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Overview

out-of-home advertising across cardiff

Cardiff, the capital of Wales, is a dynamic and fast growing city with a population of over 360,000. Known for its diverse demographic and strong consumer base, the city blends a thriving business community with a large student population and a busy tourism economy.

Major events at the Principality Stadium, alongside a vibrant retail and leisure scene, drive significant footfall and keep the city active year-round.

Our Out of Home network across Cardiff delivers extensive coverage through a strategically positioned portfolio of digital screens. Key locations include Cardiff Bus Interchange, Cardiff train stations, Penarth Road, North Road, Westgate Street, Adam Street, Western Avenue and Ely Bridge, capturing audiences across the city’s busiest routes, transport hubs and high footfall areas.

This network allows brands to reach a broad and diverse audience, from commuters and city centre visitors to students, professionals and local residents. With placements spanning major arterial routes and key destinations, campaigns benefit from consistent traffic flow, repeated exposure and strong visibility throughout the day.

Premium digital display quality ensures bold, high-impact messaging that stands out in a busy urban environment. Whether targeting a regional audience or delivering a national campaign, our Cardiff network provides scale, frequency and strategic reach in one of the UK’s most exciting cities.

Citywide Coverage

Digital Reach

Across the city, our large-format digital screens deliver a combined estimated weekly reach of 887,138, engaging commuters, residents, visitors, and students. Our portfolio includes Wales' largest full-motion digital screen at Cardiff Bus Interchange (CBI). A 100m² display located at the heart of Cardiff's Central Square. This flagship digital screen, operated by Route Media in partnership with Transport for Wales, provides unparalleled visibility for your brand.

Static Formats & Transport for Wales

Our 48-sheet static sites cover busy neighbourhoods including Canton, Heath, Llanishen, Grangetown, Leckwith, and Cathays, positioned on key commuter routes. In addition, we manage advertising across all Transport for Wales stations in Cardiff, including major hubs Cardiff Central and Queen Street, as well as commuter stations such as Radyr, Whitchurch, and Cathays, offering both digital and static formats.

Targeted & Local campaigns

Our campaigns can be tailored for short-term promotions, product launches, or long-term brand awareness, providing measurable results and high visibility across Cardiff's key districts. From the iconic CBI digital screen to strategic static placements, we deliver campaigns that maximise impact and ROI.

Roadside & Rail Inventory

Our Cardiff inventory includes static and digital formats across both roadside and rail locations. Digital screens are positioned in the city centre near key destinations such as the Principality Stadium, student accommodation, shopping centres, car parks, and the University of South Wales.

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Client Testimonials

“Advertising across the Cardiff screen network gave us outstanding visibility in exactly the right locations. From the city centre to key commuter routes and event-day footfall near the Principality Stadium, the coverage was unmatched. We saw a clear uplift in brand awareness during the campaign and the team were excellent to work with throughout.”

Domino’s

“The Cardiff-based screens delivered scale, consistency and impact. The combination of large-format digital, parking meter screens and rail locations allowed us to reach commuters, students and visitors at multiple touchpoints. The reporting and flexibility made it easy to optimise our campaign and maximise reach.”