Route are pleased to announce the installation of their latest digital advertising site, the ‘M4 Super 6’, located on the M4 between J26 and J25. Sitting in an elevated position facing both carriageways, the premium, portrait screen is ideal for reaching audiences as they exit and enter the Brynglas Tunnels.

Dubbed ‘the most-congested stretch of inner-city motorway outside the M25 in London’, our site benefits from high-dwell times and large traffic figures, with an estimated 600,000 vehicles passing the site each week! The site is also located on the same stretch of M4 as, and under 7 miles from, the busiest stretch of road in Wales*.

A key route in Wales, this site will reach a diverse audience including commuters travelling through the area at rush hours and tourists travelling along the M4 towards west Wales, or into England towards Bristol. The site is also located within the catchment area for people travelling to Bristol Airport.

Our new ‘M4 Super Six’ complements our existing network of over 50 screens across Wales, giving our clients access to additional audiences for their campaigns.

For more information on our newest site, contact our sales team on 02922 338 813 or This email address is being protected from spambots. You need JavaScript enabled to view it..

 

Sources; Department for Transport, Inrix 

*According to Department for Transport 2019 vehicle counts.